The Road to Retail

You may have heard me mention before that the we were planning a slight change in the direction of the company, but I didn't really elaborate.  The plan is to stay in the field of natural skincare but to phase out our existing line of products and phase in a brand new product line.  The new products will be similar (for example, we already have a lip balm), but different (all the formulations will be brand new).  Over time we may introduce other complementary products as well, but we've decided to take it one product at a time, starting with lip balm.

At the start of the year I wrote a post called "Dare to Dream" where I talked about setting your intentions for the year.  Well, one of the things that I wanted for the business was to get out there, to be a bit bigger, and as part of that we're going to try to get into some retail outlets including some High Street chains!

And so I've set the ball rolling.  In this series of posts I'll share my journey with you.  I don't know how it's going to end, but hopefully we'll get where we want to go, and have some fun and learn some things along the way.